Making customers believe.

Storytelling that turns customers into believers – who understand, remember and choose complex B2B and tech businesses.

Making customers believe.

We use storytelling to turn customers into believers so they understand, remember and demand your business.

Does any of this sound familiar?

Customers don’t fully understand what you do.

Customers don’t know why you’re better.

Customers don’t keep you top of mind.

Customers aren’t saying yes! after seeing
your sales deck.

We get it. They don’t see why they should choose you. Not yet anyway. 

Does any of this sound familiar?

Customers don’t fully understand what you do or your products and services (especially if you’re B2B or tech focused).

Customers don’t know why you’re better.

Customers don’t keep you top of mind.

Customers aren’t saying yes! after seeing your sales deck.

They don’t see, hear or  remember your business the way it should be. Not yet anyway.

SCIENTIFIC FACT:

“When we hear stories, activity in our brain increases fivefold. Our brains light up.”

SCIENTIFIC FACT:

“When we hear stories, activity in our brain increases fivefold. Our brains light up.”

The answer?

It’s in our every conversation. It’s how we dream. It’s our series obsession. It’s so natural to us that we overlook it. But it’s been with us since the beautiful beginning.

Storytelling.

Turns out it’s not just for bedtime. It’s for business.

Research has proven that storytelling is the most powerful attention grabber, memory maker and trust creator.

It makes us believe.

Data is forgotten. PowerPoints put us to sleep. Stories are forever.

Are you ready to go down the rabbit hole, plug into the matrix or follow your yellow brick road?

We help you find your story, build your brand and take it to market.

The answer?

It’s in our every conversation. It’s how we dream. It’s our series obsession. It’s so natural to us that we overlook it. But it’s been with us since the beautiful beginning.

Storytelling. Turns out it’s not just for bedtime. It’s for business.

Neurological research has proven that storytelling is the most powerful attention grabber, memory maker and trust creator.

It makes us believe.

Data is forgotten. PowerPoints put us to sleep. Stories are forever. Are you ready to go down the rabbit hole, plug into the matrix or follow your yellow brick road?

We’re here to help you create your brand story and marketing strategy because isn’t it time you make believe?

Our storytelling services:

Stop being an extraordinary business telling an ordinary story with our storytelling services.

STORY
STRATEGY

Offering analysis
Customer interviews
Market research
Positioning
Comms strategy
Company strategy
Go-to-market

STORY
BRAND

Industry research
Brand analysis
Brand positioning
Brand identity
Brand creation
Tagline

STORY
EVENTS

Concepts to
make your event
stand out
Event strategy
Exhibition strategy
Activations

STORY
SELLING

Sales workshop
Sales pitch analysis
Industry research
Sales pitch story

STORY
SESSIONS

Workshops
Mentoring
Speaking

Our storytelling services:

We use storytelling strategies that make customers believe in your B2B,
Technology and B2C business. From startup to grownup.

STORY
STRATEGY

Offering analysis
Customer interviews
Market research
Positioning
Comms strategy
Company strategy
Go-to-market

STORY
BRAND

Industry research
Brand analysis
Brand positioning
Brand identity
Brand creation
Tagline

STORY
EVENTS

Concepts to
make your event
stand out
Event strategy
Exhibition strategy
Activations

STORY
SELLING

Sales workshop
Sales pitch analysis
Industry research
Sales pitch story

STORY
SESSIONS

Workshops
Mentoring
Speaking

Who we made believers

Her experience with marketing and her ability to read the collective mind of our target clients proved to be an incredible asset to Synthesis as a growing company.

Luke Machowski, Software Architect at Synthesis

It is a pleasure working with Kim. She is gifted in her role.

Deborah Miller, Head of Talent at Synthesis

I’ve worked with Kim for over 3 years and I’ve had nothing but the best experiences. Kim moves mountains to make her clients happy.

Michael Harf, Founder at Syte

Apart from being super knowledgeable and easy to work with, she has assisted us in translating our vision to the most amazing brand. She has gone above and beyond and for that we are eternally grateful!

Christelle Hargroves, Founder and CEO at Avita

Exceptional Marketing Leadership from Kim
Kim’s talent in marketing is truly exceptional, combining a creative approach with deep analytical skills. She has consistently delivered outstanding marketing campaigns.

Oksana Bakanova, Head of EMEA SMB Partner Marketing at AWS

Who we made believers

Her experience with marketing and her ability to read the collective mind of our target clients proved to be an incredible asset to Synthesis as a growing company.

Luke Machowski, Software Architect at Synthesis

It is a pleasure working with Kim. She is gifted in her role.

Deborah Miller, Head of Talent at Synthesis

I’ve worked with Kim for over 3 years and I’ve had nothing but the best experiences. Kim moves mountains to make her clients happy.

Michael Harf, Founder at Syte

Apart from being super knowledgeable and easy to work with, she has assisted us in translating our vision to the most amazing brand. She has gone above and beyond and for that we are eternally grateful!

Christelle Hargroves, Founder and CEO at Avita

Exceptional Marketing Leadership from Kim
Kim’s talent in marketing is truly exceptional, combining a creative approach with deep analytical skills. She has consistently delivered outstanding marketing campaigns.

Oksana Bakanova, Head of EMEA SMB Partner Marketing at AWS

SCIENTIFIC FACT: DAVID PHILLIPS

“Storytelling triggers the angel cocktail of cortisol, oxytocin & endorphins. Focus, memory, trust & empathy.”

SCIENTIFIC FACT: DAVID PHILLIPS

“Storytelling triggers the angel cocktail
of cortisol, oxytocin & endorphins.
Focus, memory, trust & empathy.”

OUR PURPOSE:

Tell your story so customers understand, remember and demand you.

Meet Kim Rabinowitz, the founder. Now travel back to when Kim was just 9 years’ old. Kim’s school only had a tuckshop once a week, leaving many children very sad. So little Kimmy and her bestie started selling sweeties to address the travesty.

They saw a gap.

Three degrees, plus an MBA and 15 years of experience later, Kim has been seeing gaps ever since. The gap between what companies do versus what their customers think they do. The gap between how companies do versus how they could do. She is still addressing the travesty.

How?

By founding a company that finds and tells businesses’ stories and creates their strategies so customers believe.

Bridging the gap one story at a time.

OUR PURPOSE:

Tell your story so customers understand, remember and demand you.

Meet Kim Rabinowitz, the founder. Now travel back to when Kim was just 9 years’ old. Kim’ school only had tuckshop once a week, leaving many children very sad. So little Kimmy and her bestie started selling sweeties to address the travesty.

They saw a gap.

3 degrees plus 1 MBA and over 10 years of experience later, Kim has been seeing gaps ever since. The gap in what company’s do verses what their customers think they do. The gap in how companies do verses how they could do.She is still addressing the travesty.

How?

By founding a company that finds and tells businesses’ stories and strategies so customers believe.

Bridging the gap one story at a time.

It’s time your customers believe.

Kim@purplepanda.co.za

072 236 3572

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It’s time your customers believe.

Kim@purplepanda.co.za

072 236 3572